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AYER — After hearing requests from residents for a winter holiday display, Ayer will be showing off approximately 20,000 lights throughout the downtown area beginning after Thanksgiving and until the first of the new year.

This will be the first year the town has hired a company to hang holiday lights, which have more recently been hung at the rotary by Selectman Christopher Hillman.

“He did a great job but it was just getting to be too much for him to do by himself,” said Carly Antonellis, assistant to the town administrator. “It was getting to the point where he was getting texts in the middle of the night when the lights would go out.”

The vendor will be responsible for maintaining the lights throughout the entire display.

“At the rotary, we are going to have colored and white lights on smaller shrubs and at Town Hall, we will have a lit wreath above both entrances. Downtown, we will have lights on all the black light posts with bows. We have such a great downtown, and I know this will add to that vibrant atmosphere,” Antonellis said.

The lights will be LED, making the electricity cost minimal. They will be lighted between 4 p.m. to 10 p.m. every night.

Totaling approximately $20,000, the town is seeking donations from local businesses and residents to sponsor the lights. Antonellis said she is hoping to raise $10,000 from the community to contribute to the cost.

“If we aren’t able to raise those funds, we will just scale back to what we can afford,” Antonellis said.

In just the first week of fundraising, $600 was collected from the community including from Diamond Nails, the Nashoba Club and IMEC.

To sponsor the holiday lighting, please mail a check to: Town Administrator’s Office, 1 Main St., Ayer, MA 01432, att: Holiday Lights Fund.